With $4 Billion In Assets Under Wraps, FutureAdvisor Raises Another $5 Million From Sequoia Capital

It's been about two years since FutureAdvisor launched to advise people in managing their 401(k)s and other retirement accounts. In that time, it's grown dramatically, and now analyzes $4 billion in retirement funds. With that in mind, the startup has raised a $5 million Series A round from Sequoia Capital to accelerate its growth, and it's also rolling out a new tool to help users save on fees in their 401(k) portfolio. FutureAdvisor co-founder Bo Lu told me that only the very rich can afford to hire professional investment advisors. But here's the catch: Humans are notoriously bad at beating the market. Not only do they pick stocks poorly, Lu said, but they "charge you for the privilege of bad advice." FutureAdvisor believes that it can do better, and has built a platform to help users make better investment decisions.

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